FAQs
DATS (Diet Antidote Transformation System) personal coaching program™️- The Not-Diet-Diet for people who want more than a good body.
DATSTM is a complete all-in-one habit, mindset and holistic weight loss personal coaching program that gives you everything you need (knowledge, systems, tools, skills, structure, accountability and support) to finally lose the weight for good, and get the body, confidence and lifestyle you desire — even on your worst days.
No restrictive diets, no food rules, no crazy all-or-nothing workout regimes, no counting or measuring food. Just simple habit and mindset change strategy, and holistic approach that guarantees long-term results.
Step 1: Collect data
We ask thought provoking questions to identify the obstacles (habits, mindset, beliefs, identities, fears, stress, sleep, alcohol, etc.) that hold you back from losing the weight for good and having the body, confidence and lifestyle you desire.
Step 2: Strategise
Instead of guessing or giving you a ‘one-size-fits-all’ cookie cutter program (fitting your already busy life into a program), we analyse the collected data and work together to develop a personalised strategy that fits your body and lifestyle. This means you can easily commit to being consistent with your plant and guarantees long-term results.
Step 3: Implement the strategy.
We do this with our exclusive Diet Antidote Transformation SystemTM — a complete all-in-one habit, mindset and holistic weight loss system that gives you everything you need (knowledge, systems, tools, skills, structure, accountability and support) to finally lose the weight for good, and get the body, confidence and lifestyle you desire — even on your worst days.
Step 4: Rinse and repeat
The more we collect, track and analyse data, the more refined detailed information we get and therefore the more precise our strategy becomes. This equals faster and maximum results with minimum effort because it’s easy to speed up weight loss when we know what does and doesn’t work, instead of guessing.
Unlike the diet plans our holistic weight loss program is more than just fitness and exercise or food and nutrition.
Focusing on food and exercise without addressing the habits and mindset that got you overweight is just like refilling a flat punctured tyre with air over and over without sealing the puncture and addressing what caused it — a waste of time.
We cannot achieve long-term weight loss and transformation with the same habits and mindset that got us overweight. Nothing changes if nothing changes.
People don’t have weight loss problems, confidence problems, health problems, professional problems, business problems, parenting problems or relationship problems.
People have identities, habits, mindsets, beliefs and fears that reflect throughout their life.
Put simply, weight loss takes care of itself when we address the habits and mindset that got us overweight and hold us back from losing the weight for good, and getting the body, confidence and lifestyle we desire.
Transformation is NOT before and after photos. It isn’t fitness and exercise or food and nutrition.
Transformation is being empowered with the knowledge, systems, tools and skills to help you overcome the habits and mindset that prevent you from having the body and life you desire.
We’re not an alternative to the diets. We are the solution. We guarantee to get you maximum results in minimum time, with minimum effort as long as you do the work and stick with us for 12 months.
This is not a weight loss app diet program. This is a Personal Coaching Program, where you get unlimited on-demand personal coaching on your habits around, mindset, food, and exercise from the world’s leading personal coaches in habit and mindset change, and holistic weight loss.
Over the last few decades, we’ve witnessed countless fad diets and fitness trends come and go. None of them worked, in fact, they all left people feeling worse off than when they started. This is because they all focused on fitness and nutrition instead of taking a holistic weight loss approach (habits and mindset).
But when the diets failed, people continued to search for the next solution, hoping that it would work, only to find that it was the same approach, packaged up differently.
We recognised the disconnect between what people were doing to lose weight (i.e. dieting and focusing on food and exercise) and what they needed to do to lose weight (i.e. address their habits and mindset).
Out of our desire to bridge this gap, the DATS personal coaching program™️ was born.
Our mission is to redefine the weight loss paradigm on our own terms. As such, we are not afraid to be different, to rock the boat and to disrupt the diet culture and weight loss industry as a whole, all while delivering optimal results for our clients.
We take the guesswork out of your weight loss and do all the heavy lifting for you, to help you uncover and address the habits that have led you to gain weight, through the DATS personal coaching program™️.
Unlike 6- and 12-week diet programs, 12 months allows room for the inevitable ebbs and flows that life throws your way. It also gives you the space to transform your mindset, and embed and consolidate new long-lasting habits and mindset without the stress, overwhelm and pressure that comes with rushing the process or having a timeline, which often leads to weight loss self-sabotage.
YES! This program takes a holistic approach to weight loss that is more than fitness and nutrition. It was designed specifically for people who have had a life-long struggle with weight loss, and want more than just a good body.
Our program will work for you because:
- Unlike the diet plans our holistic weight loss program is more than just fitness and exercise or food and nutrition. Focusing on food and exercise without addressing the habits and mindset that got you overweight is just like refilling a flat punctured tyre with air over and over without sealing the puncture and addressing what caused it — a waste of time. We cannot achieve long-term weight loss and transformation with the same habits and mindset that got us overweight. Nothing changes if nothing changes.
- People don’t have weight loss problems, confidence problems, health problems, professional problems, business problems, parenting problems or relationship problems. People have identities, habits, mindsets, beliefs and fears that reflect throughout their life. Put simply, weight loss takes care of itself when we address the habits and mindset that got us overweight and hold us back from losing the weight for good and getting the body, confidence and lifestyle we desire.
- DATS personal coaching program™️ is designed to fit into your life instead of fitting the program into your already busy and hectic life and having it take over your life.
- Unlike a diet, our program is designed for your absolute worst days — not just your best days.
- Unlike 6- and 12-week diet programs, 12 months allows room for the inevitable ebbs and flows that life throws your way. It also gives you the space to transform your mindset, and embed and consolidate new long-lasting habits and mindset without the stress, overwhelm and pressure that comes with rushing the process or having a timeline, which often leads to weight loss self-sabotage.
- Unlike the diet plans that only focus on one thing — what you LOOK like — and the quickest way to get you looking better, (even if that means your overall health suffers in the process), we focus on all the 3 fundamentals of a successful body and lifestyle transformation:
- How you LOOK (body composition and shape)
- How you FUNCTION (energy levels)
- How you FEEL (general health)
Because we know that without LOOKING good, FUNCTIONING better, and FEELING fantastic, we can’t be consistent, and without being consistent we can’t achieve long-term results.
- Unlike a diet plan, you’ll never be hungry, or feel deprived, and you don’t have to give up your favourite foods.
- Unlike a diet, you won’t be made to feel bad about who you are. We help you let go of the shame and embarrassment that the diet industry made you feel.
- Unlike a diet plan, our program is evergreen, which means that our approach will stand the test of time. This is not another fad diet trend. We empower you for life so that you can lose the weight for good.
- Unlike a diet, we don’t prescribe short-term diets, meal plans or ‘food rules’. Rather than telling you WHAT to do (programs that do this have very low success rates in the long-term), we help you discover what works best for you as an individual, and to develop the mindset to do that FOR LIFE, without any of the confusion around food.
12 months of Habit Coaching – We help you build habits that will set you up for long-term weight loss
12 months of Mindset Coaching – We’ll help you change your beliefs and mindset so you can lose weight and keep it off
12 months of Nutrition Guidance – We show you everything you need to know on how to create your own easy, delicious and nutritious meals.
12 months of personalised holistic weight loss coaching.
12 months personalised training program and on-demand program adjustments for home, gym or around injuries – It’s not just about training, it’s about knowing how to train for your goals, which exercise to incorporate and when and how to adjust your training program. We do all this for you on demand.
Plus exclusive access to a private video library with detailed step-by-step instructions of exercise.
12 months of Healthy, Tasty Recipes – An entire Recipe Book with delicious recipes bursting with nutrition and fat-burning qualities.
12 months of Body Tracking – Progress pictures and measurements every 12 weeks to allow us to monitor your progress.
12 months of Accountability – Weekly Check-ins and consults every 6 weeks to keep you accountable and progressing towards your goals.
12 months of Support – An exclusive inner circle online support group to help you stay on track.
12 months access to your own Personalised app – So you can keep track of all of your progress.
12 months access to our member’s hub with exclusive members-only resources you need to finally lose the weight for good.
Free Articles – To help you with every stage of your Transformation journey.
12 Month Personal Coaching
(Most popular option)12 Month Semi-Private Group Coaching
(Upgrade anytime to personal coaching)- A complete transformation system that removes all the guesswork
- A structured, holistic program so you always know what you should be working on
- Personalised, structured training program
- 12 months on-demand programming
- 12 months unlimited on-demand program adjustment
- 12 months smart programming and periodisation (to ensure maximum results)
- Post and pre-workout supplementation advice
- Identity and limiting belief audit
- Habit and mindset audit
- Nutrition audit
- Nutrition guidance
- Alcohol behavioural analysis
- Movement and mobility analysis
- 12 months unlimited fitness advice
- 12 months unlimited nutrition advice
- 12 months unlimited mindset personal coaching
- 12 months unlimited lifestyle coaching
- 12 months unlimited behaviour coaching
- 12 months unlimited habit coaching
- 12 months unlimited confidence coaching
- 12 months unlimited accountability coaching to keep you on track and always progressing
- 12 months unlimited lifestyle and freedom coaching
- 12 months unlimited self-awareness coaching
- 12 months unlimited support from transformation specialist coaches
- 12 months access to exclusive online exercise videos
- 12 months unlimited coaching to help you confront and overcome your fears
- 12 months measurements and body tracking
- 12 months of healthy, tasty recipes
- 6-weekly personalised consults to assess progress, and restrategise to keep you moving forward
- Stress management and burnout strategies
- Sleep improvement strategies
- Boundary strategy
- Emotional regulation strategy
- 12 months full access to your own personalised app plus entire vault of content
- Real-time, in-app messaging
- Accountability reminders
- Access to our exclusive DATS™ Accountability and habit tool
- Access to online exercise videos
- FREE Recipe Book with over 100 recipes – hard copy & eBook
- Members-only area for added support, including member videos
- Library of articles with solutions to every hurdle you come up against
- Quarterly group power sessions
- Exclusive invites to special events
- Private exclusive social network
DATSTM is for:
People who want more than a good body.
People who have had life-long struggles with weight loss.
People who are ready to fully commit to changing their life.
People who are sick and tired of being on the diet roller coaster.
People who understand that long-term weight loss is not about food and exercise but habit and mindset change.
People who are ready to invest in themselves financially.
People that are tired of trying to figure it out on their own.
People who are sick of wasting money on diets that don’t work
People who are scared to even take the first step.
People who struggle to be consistent with weight loss and exercise.
Most people who try to lose weight believe they have a weight problem so they focus on food and exercise.
But people don’t have weight problems. They have personal problems (habits, identities, mindsets, beliefs and fears) that reflect in their body. In other words, their personal problems influence their weight, NOT food and exercise.
A holistic approach to weight loss examines all the factors that contribute to someone being overweight, rather than just focusing on food and nutrition. It involves addressing the habits, mindset and fears that have contributed to weight gain because these are the biggest factors that contribute to a person’s weight.
Once we address the habits and mindset that led to our weight gain, weight loss takes care of itself.
Yes! You see coaching and personal training are two different things.
Personal training involves designing and implementing exercise and fitness programs to help us safely reach our personal health and fitness goals.
However, weight loss is more than just exercise (or even exercise and nutrition).
Long-term weight loss is only possible when we address the habits, identities, mindset, beliefs and fears that led us to become overweight in the first place. That’s where coaching comes in.
Coaching is profoundly different to personal training. It involves:
- Collecting data (asking questions) to identify the obstacles (habits) that have prevented you from having the body, confidence and lifestyle you desire.
- Working together to develop a personalised strategy on how to overcome these obstacles.
- Implementing this strategy by using our exclusive DATSTM Accountability Tool. This allows us to collect more data and reveals any blind spots that need addressing.
- We then tweak your plan and repeat the process.
Coaching addresses the habits, identities, mindsets, beliefs and fears that have been holding you back, so you can finally lose the weight and have the body, confidence and lifestyle you deserve and desire.
Because exercise is only 3% of the weight-loss equation, working with a trainer and doing nothing else will only give us 3% of the results.
The other 97% of our results is down to our habits and mindset.
It’s a bit like the difference between a GP and a brain surgeon. GPs have a great deal of health and medical knowledge, but they don’t have specialist knowledge about the brain — which is why they refer you to a neurosurgeon if you need brain surgery.
Regular PTs are like the GPS. They know about training and exercise and maybe even a bit about nutrition, but they aren’t specialist coaches who can help people address their habits and mindsets. This explains why people who work with a PT often continue to struggle with their weight.
We are transformation specialists who help people address the habits and mindsets that led to them becoming overweight in the first place, which means people can finally lose the weight and keep it off. When you take care of your habits and mindset, weight loss takes care of itself.
Our DATSTM Program is a complete all-in-one habit, mindset and holistic weight loss personal coaching program that gives you everything you need (knowledge, systems, tools, skills, structure, accountability and support) to finally lose the weight for good, and get the body, confidence and lifestyle you desire — even on your worst days.
No restrictive diets, no food rules, no crazy all-or-nothing workout regimes, no counting or measuring food. Just simple habit and mindset change strategy, and holistic approach that guarantees long-term results.
No worries. We understand that not everyone is ready for our signature program, which is why we offer Holistic Weight Loss Coaching Calls.
These calls take the guesswork out of your weight loss. Through our call, we will reveal your blind spots, help you avoid the pitfalls of weight loss and give you clarity so you can finally lose the weight for good.
We guarantee by the end of this coaching call you will understand why you’ve struggled with weight loss and what you need to do going forward so that you can finally lose the weight for good and get the body, confidence and lifestyle you desire.
Find out more about our Holistic Weight Loss Coaching Calls.
YES! Our Personal Trainer Mentoring Program helps fitness professionals become more than just trainers.
We help them specialise and become body and lifestyle transformation coaches, so they can build successful businesses, without the grind, and truly change lives, instead of continuing to sell quick-fix solutions that don’t solve anything.
Find out more about our PT Mentoring Program.